BMAD-METHOD/expansion-packs/bmad-trend-insights-platform/tasks/discover-trends.md

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Markdown

# Task: Discover Trends
## Objective
Discover current trending topics, products, or interests across the internet using web search and pattern recognition.
## Instructions
### Step 1: Understand the Scope
Ask the user to clarify (if not already provided):
- **Category/Industry**: What area should we focus on? (e.g., health, beauty, tech, food, lifestyle, or "general")
- **Geography**: Any specific region? (default: United States/Global)
- **Time Frame**: Current trends, emerging trends, or long-term trends?
- **Use Case**: Why are they looking for trends? (business opportunity, content creation, product development, market research)
### Step 2: Research Current Trends
Use web search to discover what's trending:
1. **Search trending topics** in the specified category
- Query patterns: "[category] trending 2025", "what's popular in [category]", "emerging [category] trends"
- Look for: Google Trends data, trend reports, social media discussions, news articles
2. **Identify specific trend examples**
- Find 5-10 specific trending items/topics
- Look for evidence: search volume increases, social mentions, media coverage
- Note: product names, brands, keywords, and hashtags
3. **Gather supporting data**
- Search interest over time (rising, stable, declining)
- Related searches and topics
- Geographic distribution
- Demographic insights (if available)
### Step 3: Pattern Analysis
Analyze the trends you've discovered:
1. **Categorize trends**
- Micro-trends (niche, early stage)
- Rising trends (gaining momentum)
- Mainstream trends (widespread adoption)
- Evergreen trends (sustained interest)
2. **Identify patterns**
- Common themes across trends
- Underlying needs or desires
- Category clusters
- Seasonal vs. permanent
3. **Assess trend quality**
- Is it a fad or sustainable?
- What's driving the interest?
- Who's the target audience?
- What problem does it solve?
### Step 4: Present Findings
Format your discoveries as:
```markdown
# Trend Discovery Report
Date: [Today's date]
Category: [Category researched]
Scope: [Geographic/demographic scope]
## 🔥 Top Trending Topics
### 1. [Trend Name] 📈
**What it is**: [Brief description]
**Why it's trending**: [Key driver]
**Search interest**: [Rising/High/Moderate]
**Opportunity**: [Quick insight on potential]
### 2. [Trend Name] 📈
[... repeat for each trend ...]
## 🎯 Key Patterns Identified
- **Pattern 1**: [Observed pattern across trends]
- **Pattern 2**: [Another pattern]
- **Pattern 3**: [Another pattern]
## 💡 Strategic Insights
1. **Biggest Opportunity**: [Which trend has most potential and why]
2. **Underserved Niche**: [Gap in the market you identified]
3. **Audience Insight**: [What these trends reveal about consumer desires]
## 🔍 Recommended Deep Dives
Based on this research, consider deep-diving into:
1. [Specific trend] - [Why it's worth deeper analysis]
2. [Specific trend] - [Why it's worth deeper analysis]
3. [Specific trend] - [Why it's worth deeper analysis]
## 📊 Data Sources
- [List key sources used: Google Trends, news articles, social platforms, etc.]
---
_Use `/analyze-trend [name]` to deep-dive into any specific trend_
```
### Step 5: Offer Next Steps
Ask the user if they'd like to:
- Deep-dive into any specific trend (`/analyze-trend`)
- Generate a full trend report with competitive analysis (`/trend-report`)
- Explore niche opportunities within these trends (`/niche-explorer`)
- Compare multiple trends to identify the best opportunity (`/compare-trends`)
## Success Criteria
✅ Discovered 5-10 concrete trending topics
✅ Backed findings with search data and sources
✅ Identified patterns and insights beyond just listing trends
✅ Provided strategic perspective on opportunities
✅ Formatted findings in clear, scannable format
## Tips for Great Trend Discovery
- **Be specific**: "Butterfly pea tea" not just "tea trends"
- **Look for surprises**: The interesting trends are often unexpected
- **Verify across sources**: One mention isn't a trend
- **Think about "why"**: Understanding drivers helps assess sustainability
- **Stay current**: Use recent sources (2024-2025)
## Common Pitfalls to Avoid
❌ Listing obvious/well-known trends everyone knows about
❌ Confusing single viral moments with sustained trends
❌ Missing the "so what" - always connect to opportunity
❌ Not providing enough evidence/data to back claims
❌ Making assumptions without search validation
---
**Remember**: You're not just reporting what's trending - you're uncovering hidden opportunities that most people don't know about yet. That's the power of Internet Pipes! 🔍✨