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Trigger Map Poster: {{project_name}}

Visual overview connecting business goals to user psychology

Created: {{date}} Author: {{user_name}} Methodology: Based on Effect Mapping (Balic & Domingues), adapted for WDS framework

Strategic Documents

This is the visual overview. For detailed documentation, see:

01-Business-Goals.md - Full vision statements and SMART objectives
02-Target-Groups.md - All personas with complete driving forces
03-Feature-Impact-Analysis.md - Prioritized features with impact scores
04-08-*.md - Individual persona detail files

Vision

Business Objectives

Objective {{@index + 1}}: {{this.statement}}

Metric: {{this.metric}}
Target: {{this.target}}
Timeline: {{this.timeline}} {{/each}}

Target Groups (Prioritized)

{{@index + 1}}. {{this.name}}

Priority Reasoning: {{this.reasoning}}

{{this.persona_summary}}

Key Positive Drivers: {{#each this.positive_drivers}}

{{this}} {{/each}}

Key Negative Drivers: {{#each this.negative_drivers}}

{{this}} {{/each}}

Trigger Map Visualization

%%{init: {'theme':'base', 'themeVariables': { 'fontFamily':'Inter, system-ui, sans-serif', 'fontSize':'14px'}}}%%
flowchart LR
    %% Business Goals (Left)
    {{#each business_goals}}
    BG{{@index}}["<br/>{{this.emoji}} {{this.title}}<br/><br/>{{#each this.points}}{{this}}<br/>{{/each}}<br/>"]
    {{/each}}
    
    %% Central Platform
    PLATFORM["<br/>{{platform_emoji}} {{platform_name}}<br/><br/>{{platform_tagline}}<br/><br/>{{platform_transformation}}<br/><br/>"]
    
    %% Target Groups
    {{#each target_groups}}
    TG{{@index}}["<br/>{{this.emoji}} {{this.name}}<br/>{{this.priority}}<br/><br/>{{#each this.profile}}{{this}}<br/>{{/each}}<br/>"]
    {{/each}}
    
    %% Driving Forces
    {{#each target_groups}}
    DF{{@index}}["<br/>{{this.emoji}} {{this.name}}'S DRIVERS<br/><br/>WANTS<br/>{{#each this.positive_drivers}}✅ {{this}}<br/>{{/each}}<br/>FEARS<br/>{{#each this.negative_drivers}}❌ {{this}}<br/>{{/each}}<br/>"]
    {{/each}}
    
    %% Connections
    {{#each business_goals}}
    BG{{@index}} --> PLATFORM
    {{/each}}
    {{#each target_groups}}
    PLATFORM --> TG{{@index}}
    TG{{@index}} --> DF{{@index}}
    {{/each}}

    %% Light Gray Styling with Dark Text
    classDef businessGoal fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px
    classDef platform fill:#e5e7eb,color:#111827,stroke:#9ca3af,stroke-width:3px
    classDef targetGroup fill:#f9fafb,color:#1f2937,stroke:#d1d5db,stroke-width:2px
    classDef drivingForces fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px
    
    {{#each business_goals}}
    class BG{{@index}} businessGoal
    {{/each}}
    class PLATFORM platform
    {{#each target_groups}}
    class TG{{@index}} targetGroup
    class DF{{@index}} drivingForces
    {{/each}}

Design Focus Statement

Primary Design Target: {{top_group.name}}

Must Address: {{#each must_address_drivers}}

{{this}} {{/each}}

Should Address: {{#each should_address_drivers}}

{{this}} {{/each}}

Cross-Group Patterns

Shared Drivers

Unique Drivers

Potential Tensions

Next Steps

This Trigger Map Poster provides a quick reference. For detailed work:

Review detailed docs - See 01-Business-Goals.md, 02-Target-Groups.md, 03-Feature-Impact-Analysis.md
Use for Feature Prioritization - Reference feature impact scores
Guide UX Design - Ensure designs address priority drivers
Validate with Users - Test assumptions with real target group members
Update as Learnings Emerge - This is a living document

Generated with Whiteport Design Studio framework Trigger Mapping methodology credits: Effect Mapping by Mijo Balic & Ingrid Domingues (inUse), adapted with negative driving forces

4.0 KiB Raw Blame History