131 lines
3.2 KiB
Markdown
131 lines
3.2 KiB
Markdown
---
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title: "How to Conduct Research"
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description: How to conduct market, technical, and competitive research using BMad Method
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---
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Use the `research` workflow to perform comprehensive multi-type research for validating ideas, understanding markets, and making informed decisions.
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---
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## When to Use This
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- Need market viability validation
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- Choosing frameworks or platforms
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- Understanding competitive landscape
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- Need user understanding
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- Understanding domain or industry
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- Need deeper AI-assisted research
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---
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## Prerequisites
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- BMad Method installed
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- Analyst agent available
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---
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## Steps
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### 1. Load the Analyst Agent
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Start a fresh chat and load the Analyst agent.
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### 2. Run the Research Workflow
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```
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*research
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```
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### 3. Choose Research Type
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Select the type of research you need:
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| Type | Purpose | Use When |
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| --------------- | ------------------------------------------------------ | ----------------------------------- |
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| **market** | TAM/SAM/SOM, competitive analysis | Need market viability validation |
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| **technical** | Technology evaluation, ADRs | Choosing frameworks/platforms |
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| **competitive** | Deep competitor analysis | Understanding competitive landscape |
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| **user** | Customer insights, personas, JTBD | Need user understanding |
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| **domain** | Industry deep dives, trends | Understanding domain/industry |
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| **deep_prompt** | Generate AI research prompts (ChatGPT, Claude, Gemini) | Need deeper AI-assisted research |
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### 4. Provide Context
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Give the agent details about what you're researching:
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- "SaaS project management tool"
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- "React vs Vue for our dashboard"
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- "Fintech compliance requirements"
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### 5. Set Research Depth
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Choose your depth level:
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- **Quick** - Fast overview
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- **Standard** - Balanced depth
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- **Comprehensive** - Deep analysis
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---
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## What You Get
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### Market Research Example
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```
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TAM: $50B
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SAM: $5B
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SOM: $50M
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Top Competitors:
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- Asana
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- Monday
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- etc.
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Positioning Recommendation: ...
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```
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### Technical Research Example
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Technology evaluation with:
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- Comparison matrix
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- Trade-off analysis
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- Recommendations with rationale
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---
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## Key Features
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- Real-time web research
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- Multiple analytical frameworks (Porter's Five Forces, SWOT, Technology Adoption Lifecycle)
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- Platform-specific optimization for deep_prompt type
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- Configurable research depth
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---
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## Next Steps
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After research:
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1. **Product Brief** - Capture strategic vision informed by research
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2. **PRD** - Use findings as context for requirements
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3. **Architecture** - Use technical research in ADRs
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---
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## Tips
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- Use market research early for new products
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- Technical research helps with architecture decisions
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- Competitive research informs positioning
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- Domain research is valuable for specialized industries
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---
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## Related
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- [Run Brainstorming Session](./run-brainstorming-session.md) - Explore ideas before research
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- [Create Product Brief](./create-product-brief.md) - Capture strategic vision
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- [Create PRD](./create-prd.md) - Move to formal planning
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