96 lines
3.8 KiB
Markdown
96 lines
3.8 KiB
Markdown
Module 04 - Product Brief - Your Strategic Foundation Through Guided Conversation
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<https://youtu.be/yhKxkuLq1kQ>
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Teams waste weeks building the wrong thing beautifully. The Product Brief prevents this - a 2-3 page strategic document that answers the 5 questions every project needs before design starts. Create it through AI-guided conversation with Saga, your thinking partner.
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*You'll learn:*
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✅ Why projects fail without strategic foundation (and how to prevent it)
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✅ The 5 strategic questions every Product Brief must answer
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✅ What the document looks like and how teams use it
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✅ How WDS ensures excellence through thinking partnership
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✅ Additional strategic documents you can create as needed
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*Free & open-source* | 46-58 minutes | Foundation module
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⏱️ Timestamps
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00:00 The AI Prompting Trap
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01:00 The Paradigm Shift - Brief as Ultimate Prompt
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02:00 The 30 Questions Process
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03:00 One Environment Workflow
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04:00 Ending AI Hallucinations
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05:00 The Value Proposition
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🎯 The 5 Strategic Questions
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*What & Why* - Vision and positioning (what you're building, why it matters)
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*Who* - Target users and stakeholders (who uses it, who decides)
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*How We'll Know* - Success criteria (measurable outcomes)
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*Context* - Competitive landscape (alternatives, differentiation)
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*Boundaries* - Constraints (technical, business, design limitations)
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📋 What You'll Create
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*Core Document:*
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Product Brief (2-3 pages) - Single source of truth for entire team
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*Optional Documents (as needed):*
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Core Features - Feature prioritization (must/should/could/won't have)
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Tone of Voice - Brand personality and communication guidelines
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Visual Design Brief - Visual direction and inspiration
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Technical Brief - Architecture and integration requirements
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Content Strategy - Content types, goals, publishing
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Localization Strategy - Multi-language/region planning
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Accessibility Requirements - Compliance and user needs
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Data & Privacy - Collection, storage, compliance
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📚 Course Resources
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🌊 *WDS Presentation:*
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<https://whiteport.com/whiteport-design-studio/>
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📖 *Tutorial 04:*
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<https://github.com/whiteport-collective/whiteport-design-studio/blob/main/docs/learn-wds/module-04-product-brief/tutorial-04.md>
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📖 *Project Brief Template:*
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<https://github.com/whiteport-collective/whiteport-design-studio/blob/main/src/modules/wds/workflows/1-project-brief/project-brief/complete/project-brief.template.md>
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💬 *UX-Design channel in the BMad Discord Community:*
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<https://discord.gg/Pn63gAuX>
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📖 *GitHub Discussions:*
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<https://github.com/whiteport-collective/whiteport-design-studio/discussions>
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◀️ *Previous Module:* Module 03 - Alignment & Signoff
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<https://www.youtube.com/watch?v=TKjOLlU8UCE>
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▶️ *Next Module:* Module 05 - Trigger Mapping
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<https://youtu.be/xs_cRk-NoJk>
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📚 *Full Course:*
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<https://github.com/whiteport-collective/whiteport-design-studio/blob/main/docs/learn-wds/00-course-overview.md>
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⚡ *The WDS Advantage*
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*Thinking Partnership:* Human-in-the-loop collaboration from BMad methodology
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*AI-Guided:* No blank page, no missed elements
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*Conversational:* Talk it out, Saga writes it down
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*Professional:* Built-in best practices (SMART goals, constraint checklists)
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*Flexible:* Two levels (simplified or complete based on needs)
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*Living:* Easy to update as you learn
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✅ *Next Steps:*
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1. Watch this module to understand the Product Brief approach
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2. Complete Tutorial 04 to create your Product Brief with Saga
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3. Add optional documents as your project needs them
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4. Share with team for alignment
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5. Start Module 05: Trigger Mapping
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🎨 *About WDS*
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AI-augmented design methodology by Mårten Angner (Whiteport, Sweden). The Product Brief is your project's constitution - everything else is legislation.
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#ProductBrief #DesignStrategy #ProjectPlanning #WDS #StrategicFoundation #AIGuided
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*This one document is the difference between confident execution and constant confusion. 🎯*
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