BMAD-METHOD/docs/_archive/how-to-workflows/conduct-research.md

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---
title: "How to Conduct Research"
description: How to conduct market, technical, and competitive research using BMad Method
---
Use the `research` workflow to perform comprehensive multi-type research for validating ideas, understanding markets, and making informed decisions.
## When to Use This
- Need market viability validation
- Choosing frameworks or platforms
- Understanding competitive landscape
- Need user understanding
- Understanding domain or industry
- Need deeper AI-assisted research
:::note[Prerequisites]
- BMad Method installed
- Analyst agent available
:::
## Steps
### 1. Load the Analyst Agent
Start a fresh chat and load the Analyst agent.
### 2. Run the Research Workflow
```
*research
```
### 3. Choose Research Type
Select the type of research you need:
| Type | Purpose | Use When |
|------|---------|----------|
| **market** | TAM/SAM/SOM, competitive analysis | Need market viability validation |
| **technical** | Technology evaluation, ADRs | Choosing frameworks/platforms |
| **competitive** | Deep competitor analysis | Understanding competitive landscape |
| **user** | Customer insights, personas, JTBD | Need user understanding |
| **domain** | Industry deep dives, trends | Understanding domain/industry |
| **deep_prompt** | Generate AI research prompts | Need deeper AI-assisted research |
### 4. Provide Context
Give the agent details about what you're researching:
- "SaaS project management tool"
- "React vs Vue for our dashboard"
- "Fintech compliance requirements"
### 5. Set Research Depth
Choose your depth level:
- **Quick** — Fast overview
- **Standard** — Balanced depth
- **Comprehensive** — Deep analysis
## What You Get
Research output varies by type:
**Market Research:**
- TAM/SAM/SOM analysis
- Top competitors
- Positioning recommendation
**Technical Research:**
- Comparison matrix
- Trade-off analysis
- Recommendations with rationale
## Key Features
- Real-time web research
- Multiple analytical frameworks (Porter's Five Forces, SWOT, Technology Adoption Lifecycle)
- Platform-specific optimization for deep_prompt type
- Configurable research depth
## Tips
- **Use market research early** — Validates new product ideas
- **Technical research helps architecture** — Inform ADRs with data
- **Competitive research informs positioning** — Differentiate your product
- **Domain research for specialized industries** — Fintech, healthcare, etc.
## Next Steps
After research:
1. **Product Brief** — Capture strategic vision informed by research
2. **PRD** — Use findings as context for requirements
3. **Architecture** — Use technical research in ADRs