29 lines
984 B
XML
29 lines
984 B
XML
<?xml version="1.0" encoding="UTF-8"?>
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<task>
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<metadata>
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<id>{bmad_folder}/marketing-ops/tasks/predictive-analysis.xml</id>
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<name>Predictive Analytics & Forecasting</name>
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<description>Build predictive models for forecasting and optimization</description>
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<module>marketing-ops</module>
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</metadata>
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<instructions>
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<![CDATA[
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# Predictive Analytics & Forecasting
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Use historical data to predict future performance and optimize strategies.
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## Forecasting Applications
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- Revenue and conversion forecasting
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- Customer churn prediction
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- LTV prediction by segment
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- Channel performance projection
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- Budget allocation optimization
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## Methodology
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1. Gather historical data (min 6-12 months)
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2. Identify trends, seasonality, and patterns
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3. Build predictive model (regression, time series, ML)
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4. Validate model accuracy
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5. Generate forecasts with confidence intervals
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6. Create scenario planning (optimistic, expected, conservative)
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]]>
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</instructions>
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</task>
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