# SEO Implementation Checklist

## Technical SEO
- [ ] Verify robots.txt is properly configured
- [ ] Generate and submit XML sitemap
- [ ] Implement canonical URLs
- [ ] Set up 301 redirects for moved content
- [ ] Enable HTTPS across entire site
- [ ] Configure hreflang tags (if multi-language)
- [ ] Implement structured data markup (Schema.org)
- [ ] Optimize site speed and Core Web Vitals
- [ ] Fix crawl errors in Search Console
- [ ] Ensure mobile responsiveness

## On-Page Optimization
- [ ] Optimize title tags (unique, 50-60 chars)
- [ ] Write compelling meta descriptions (150-160 chars)
- [ ] Structure content with proper H1-H6 hierarchy
- [ ] Optimize images (compression, alt text, filenames)
- [ ] Implement internal linking strategy
- [ ] Create SEO-friendly URL structure
- [ ] Add breadcrumb navigation
- [ ] Optimize for featured snippets
- [ ] Update outdated content
- [ ] Fix broken links

## Content Strategy
- [ ] Conduct keyword research
- [ ] Map keywords to user intent
- [ ] Create content calendar
- [ ] Develop topic clusters
- [ ] Write comprehensive, valuable content
- [ ] Optimize for semantic search
- [ ] Include relevant LSI keywords
- [ ] Add FAQ sections where appropriate
- [ ] Create location-specific content (if local)
- [ ] Implement content refresh schedule

## Off-Page SEO
- [ ] Audit existing backlink profile
- [ ] Disavow toxic backlinks
- [ ] Develop link building strategy
- [ ] Create linkable assets
- [ ] Build local citations (if applicable)
- [ ] Monitor brand mentions
- [ ] Engage in relevant communities
- [ ] Guest posting outreach
- [ ] Partner/supplier link opportunities
- [ ] Social media optimization

## Analytics & Monitoring
- [ ] Set up Google Analytics 4
- [ ] Configure Google Search Console
- [ ] Implement conversion tracking
- [ ] Set up rank tracking
- [ ] Create custom dashboards
- [ ] Configure automated reporting
- [ ] Set up alerts for issues
- [ ] Monitor Core Web Vitals
- [ ] Track keyword rankings
- [ ] Monitor competitor performance

## Local SEO (if applicable)
- [ ] Claim Google Business Profile
- [ ] Optimize GBP listing
- [ ] Build local citations
- [ ] Gather customer reviews
- [ ] Create location pages
- [ ] Implement local schema markup
- [ ] Optimize for "near me" searches
- [ ] Join local business directories
- [ ] Create locally-relevant content
- [ ] Build local backlinks

## E-commerce SEO (if applicable)
- [ ] Optimize product pages
- [ ] Create unique product descriptions
- [ ] Implement product schema
- [ ] Optimize category pages
- [ ] Add customer reviews
- [ ] Create buying guides
- [ ] Optimize for commercial intent
- [ ] Implement faceted navigation properly
- [ ] Handle out-of-stock products
- [ ] Optimize checkout process