diff --git a/src/modules/wds/examples/WDS-Presentation/docs/2-trigger-map/00-trigger-map-poster.md b/src/modules/wds/examples/WDS-Presentation/docs/2-trigger-map/00-trigger-map-poster.md index 3ea64624..fc1478e7 100644 --- a/src/modules/wds/examples/WDS-Presentation/docs/2-trigger-map/00-trigger-map-poster.md +++ b/src/modules/wds/examples/WDS-Presentation/docs/2-trigger-map/00-trigger-map-poster.md @@ -14,9 +14,9 @@ %%{init: {'theme':'base', 'themeVariables': { 'fontFamily':'Inter, system-ui, sans-serif', 'fontSize':'14px'}}}%% flowchart LR %% Business Goals (Left) - BG0["
🌟 WDS VISION

Guiding light for designers worldwide
Empowering designers in AI era
Delivering exceptional value
Making designers indispensable

"] - BG1["
📊 CORE OBJECTIVES

1,000 designers using WDS
50 hardcore evangelists ⭐
100 entrepreneurs embracing
100 developers benefiting

"] - BG2["
🚀 COMMUNITY GROWTH

250 active community members
10 speaking engagements
20 case studies
50 testimonials

"] + BG0["
⭐ PRIMARY GOAL: 50 EVANGELISTS

THE ENGINE
50 hardcore believers and advocates
Completed course + built real project
Actively sharing and teaching others
Timeline: 12 months

"] + BG1["
🚀 WDS ADOPTION GOALS

1,000 designers using WDS
100 entrepreneurs embracing
100 developers benefiting
250 active community members
Timeline: 24 months

"] + BG2["
💼 WHITEPORT BUSINESS GOALS

10 speaking engagements
20 case studies published
50 testimonials
Client project opportunities
Timeline: 24 months

"] %% Central Platform PLATFORM["
🎨 WHITEPORT DESIGN STUDIO

End-to-End Design Methodology

Transform designers from overwhelmed
task-doers into empowered strategic
leaders who shoulder complexity
as a calling, not a burden

"] @@ -44,13 +44,15 @@ flowchart LR TG1 --> DF1 TG2 --> DF2 - %% Light Gray Styling with Dark Text + %% Light Gray Styling with Dark Text + Gold Primary Goal + classDef primaryGoal fill:#fef3c7,color:#78350f,stroke:#fbbf24,stroke-width:3px classDef businessGoal fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px classDef platform fill:#e5e7eb,color:#111827,stroke:#9ca3af,stroke-width:3px classDef targetGroup fill:#f9fafb,color:#1f2937,stroke:#d1d5db,stroke-width:2px classDef drivingForces fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px - class BG0,BG1,BG2 businessGoal + class BG0 primaryGoal + class BG1,BG2 businessGoal class PLATFORM platform class TG0,TG1,TG2 targetGroup class DF0,DF1,DF2 drivingForces @@ -61,21 +63,35 @@ flowchart LR ### **System Overview (Center)** The central node represents **Whiteport Design Studio** - an end-to-end design methodology that transforms designers from overwhelmed task-doers into empowered strategic leaders. -### **Business Goals (Left Branch)** -Three strategic goals drive the project: -- **🌟 WDS Vision**: Becoming the guiding light for designers worldwide -- **📊 Core Objectives**: Measurable adoption targets (1,000 designers, 50 evangelists, 100 entrepreneurs, 100 developers) -- **🚀 Community Growth**: Building engaged community and thought leadership +### **Business Goals (Left Branch) - Properly Prioritized** + +**⭐ PRIMARY GOAL: 50 Evangelists (THE ENGINE)** +- The absolute top priority in yellow/gold highlighting +- These 50 hardcore believers drive everything else +- Timeline: 12 months +- **This is the key to expansion** + +**🚀 WDS Adoption Goals** +- Driven by the 50 evangelists +- 1,000 designers, 100 entrepreneurs, 100 developers, 250 community +- Timeline: 24 months +- Focused on methodology spread + +**💼 Whiteport Business Goals** +- Company-level objectives (speaking, case studies, client projects) +- Timeline: 24 months +- **Important distinction:** WDS success drives these opportunities, not vice versa ### **Target User Groups (Right Branch)** Three prioritized personas with distinct needs: -- **🎯 Stina the Strategist**: Primary target, designer seeking strategic leadership role -- **💼 Lars the Leader**: Secondary target, entrepreneur needing quality design process -- **💻 Felix the Full-Stack**: Tertiary target, developer wanting better specifications +- **🎯 Stina the Strategist**: Primary target, becomes evangelist +- **💼 Lars the Leader**: Secondary target, validates business value +- **💻 Felix the Full-Stack**: Tertiary target, benefits from better specs ### **Usage Goals Legend** - **✅ Green Checkmarks**: Positive goals - what users want to achieve - **❌ Red X Marks**: Negative goals - what users want to avoid +- **⭐ Yellow/Gold Box**: PRIMARY GOAL - the engine that drives everything --- @@ -224,9 +240,9 @@ This is the visual overview. For detailed documentation, see: %%{init: {'theme':'base', 'themeVariables': { 'fontFamily':'Inter, system-ui, sans-serif', 'fontSize':'14px'}}}%% flowchart LR %% Business Goals (Left) - BG0["
🌟 WDS VISION

Guiding light for designers worldwide
Empowering designers in AI era
Delivering exceptional value
Making designers indispensable

"] - BG1["
📊 CORE OBJECTIVES

1,000 designers using WDS
50 hardcore evangelists ⭐
100 entrepreneurs embracing
100 developers benefiting

"] - BG2["
🚀 COMMUNITY GROWTH

250 active community members
10 speaking engagements
20 case studies
50 testimonials

"] + BG0["
⭐ PRIMARY GOAL: 50 EVANGELISTS

THE ENGINE
50 hardcore believers and advocates
Completed course + built real project
Actively sharing and teaching others
Timeline: 12 months

"] + BG1["
🚀 WDS ADOPTION GOALS

1,000 designers using WDS
100 entrepreneurs embracing
100 developers benefiting
250 active community members
Timeline: 24 months

"] + BG2["
💼 WHITEPORT BUSINESS GOALS

10 speaking engagements
20 case studies published
50 testimonials
Client project opportunities
Timeline: 24 months

"] %% Central Platform PLATFORM["
🎨 WHITEPORT DESIGN STUDIO

End-to-End Design Methodology

Transform designers from overwhelmed
task-doers into empowered strategic
leaders who shoulder complexity
as a calling, not a burden

"] @@ -254,13 +270,15 @@ flowchart LR TG1 --> DF1 TG2 --> DF2 - %% Light Gray Styling with Dark Text + %% Light Gray Styling with Dark Text + Gold Primary Goal + classDef primaryGoal fill:#fef3c7,color:#78350f,stroke:#fbbf24,stroke-width:3px classDef businessGoal fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px classDef platform fill:#e5e7eb,color:#111827,stroke:#9ca3af,stroke-width:3px classDef targetGroup fill:#f9fafb,color:#1f2937,stroke:#d1d5db,stroke-width:2px classDef drivingForces fill:#f3f4f6,color:#1f2937,stroke:#d1d5db,stroke-width:2px - class BG0,BG1,BG2 businessGoal + class BG0 primaryGoal + class BG1,BG2 businessGoal class PLATFORM platform class TG0,TG1,TG2 targetGroup class DF0,DF1,DF2 drivingForces @@ -271,32 +289,66 @@ flowchart LR ### **System Overview (Center)** The central node represents **Whiteport Design Studio** - an end-to-end design methodology that transforms designers from overwhelmed task-doers into empowered strategic leaders. -### **Business Goals (Left Branch)** -Three strategic goals drive the project: -- **🌟 WDS Vision**: Becoming the guiding light for designers worldwide -- **📊 Core Objectives**: Measurable adoption targets (1,000 designers, 50 evangelists, 100 entrepreneurs, 100 developers) -- **🚀 Community Growth**: Building engaged community and thought leadership +### **Business Goals (Left Branch) - Properly Prioritized** + +**⭐ PRIMARY GOAL: 50 Evangelists (THE ENGINE)** +- The absolute top priority in yellow/gold highlighting +- These 50 hardcore believers drive everything else +- Timeline: 12 months +- **This is the key to expansion** + +**🚀 WDS Adoption Goals** +- Driven by the 50 evangelists +- 1,000 designers, 100 entrepreneurs, 100 developers, 250 community +- Timeline: 24 months +- Focused on methodology spread + +**💼 Whiteport Business Goals** +- Company-level objectives (speaking, case studies, client projects) +- Timeline: 24 months +- **Important distinction:** WDS success drives these opportunities, not vice versa ### **Target User Groups (Right Branch)** Three prioritized personas with distinct needs: -- **🎯 Stina the Strategist**: Primary target, designer seeking strategic leadership role -- **💼 Lars the Leader**: Secondary target, entrepreneur needing quality design process -- **💻 Felix the Full-Stack**: Tertiary target, developer wanting better specifications +- **🎯 Stina the Strategist**: Primary target, becomes evangelist +- **💼 Lars the Leader**: Secondary target, validates business value +- **💻 Felix the Full-Stack**: Tertiary target, benefits from better specs ### **Usage Goals Legend** - **✅ Green Checkmarks**: Positive goals - what users want to achieve - **❌ Red X Marks**: Negative goals - what users want to avoid +- **⭐ Yellow/Gold Box**: PRIMARY GOAL - the engine that drives everything --- ## Key Insights +### **The Flywheel: 50 Evangelists Drive Everything** + +**THE ENGINE (Priority #1):** +- 50 hardcore evangelists are THE PRIMARY GOAL +- Timeline: 12 months +- These believers complete the course, build real projects, actively share and teach +- They create the flywheel that drives ALL other objectives + +**WDS Adoption (Priority #2):** +- Driven BY the 50 evangelists spreading the word +- 1,000 designers, 100 entrepreneurs, 100 developers, 250 community +- Timeline: 24 months +- Focus: Methodology spread and adoption + +**Whiteport Business (Priority #3):** +- Company revenue goals (NOT WDS methodology goals) +- Speaking, case studies, client projects +- Timeline: 24 months +- **Key distinction**: WDS success creates these opportunities, not vice versa + ### **Primary Development Focus** -1. **Strategic Leadership Transformation** - Address Stina's core need to move from overwhelmed to empowered -2. **AI Confidence Building** - Structured, hand-holding path to professional AI use -3. **Business Value Validation** - Show Lars how WDS designers deliver measurable results -4. **Better Specifications** - Prove to Felix that logical, complete specs reduce headaches -5. **Community Engine** - Build the 50 hardcore evangelists who drive broader adoption +1. **Convert Stina into Evangelist** - She's the profile who becomes one of the 50 +2. **Strategic Leadership Transformation** - Address Stina's core need to move from overwhelmed to empowered +3. **AI Confidence Building** - Structured, hand-holding path to professional AI use +4. **Business Value Validation** - Show Lars how WDS designers deliver measurable results +5. **Better Specifications** - Prove to Felix that logical, complete specs reduce headaches ### **Critical Success Factors** - **Emotional Transformation**: Burden → Calling (the battle cry in action) @@ -401,15 +453,17 @@ Three prioritized personas with distinct needs: (Loop closes) ``` -**The Flywheel:** -1. Stina learns WDS → becomes strategic leader -2. Stina delivers better specs → Felix's life improves -3. Felix delivers quality → Lars's business succeeds -4. Lars hires more WDS designers → creates demand -5. Success stories inspire more Stinas → 50 evangelists emerge -6. Evangelists spread WDS → 1,000 designers adopt +**The Flywheel (Prioritized):** +1. **STINA BECOMES EVANGELIST** ⭐ (THE PRIMARY GOAL) +2. Stina learns WDS → becomes strategic leader +3. Stina delivers better specs → Felix's life improves +4. Felix delivers quality → Lars's business succeeds +5. Lars hires more WDS designers → creates demand +6. Success stories inspire more Stinas → 50 evangelists emerge (12 months) +7. **Evangelists spread WDS** → 1,000 designers adopt (24 months) +8. **WDS success** → Whiteport opportunities emerge (speaking, clients, etc.) -**Design Implication:** The page must start the flywheel by converting Stina first. Lars and Felix are supporting actors in Stina's hero journey. +**Design Implication:** The page must start the flywheel by converting Stina into one of the 50 evangelists. Everything flows from this. Lars and Felix are supporting actors in Stina's hero journey. --- @@ -469,24 +523,33 @@ Three prioritized personas with distinct needs: ## Success Metrics Alignment -### How Trigger Map Connects to Objectives: +### How Trigger Map Connects to Objectives (Properly Prioritized): -**Converting Stina → Achieves:** -- ✅ 1,000 designers (she's the primary target) -- ✅ 50 evangelists (she becomes one) -- ✅ 250 community (she participates) -- ✅ Testimonials/case studies (she shares success) +**⭐ PRIMARY: Converting Stina into Evangelist → Achieves:** +- ✅ **50 evangelists** (THE ENGINE - she becomes one of them) +- ✅ Completes course + builds real project +- ✅ Actively shares and teaches others +- ✅ Creates testimonials and case studies from her success +- **Timeline: 12 months** +- **This drives ALL other objectives** -**Validating for Lars → Achieves:** -- ✅ 100 entrepreneurs (he sees business value) -- ✅ Speaking engagements (he recommends methodology) -- ✅ Case studies (his company becomes proof) +**🚀 SECONDARY: Evangelists Drive WDS Adoption → Achieves:** +- ✅ 1,000 designers (evangelists spread the word) +- ✅ 100 entrepreneurs (evangelists demonstrate business value) +- ✅ 100 developers (evangelists deliver better specs) +- ✅ 250 community (evangelists create engagement) +- **Timeline: 24 months** -**Helping Felix → Achieves:** -- ✅ 100 developers (word spreads about better specs) -- ✅ Community feedback (dev perspective helps refine) +**💼 TERTIARY: WDS Success Drives Whiteport Business → Achieves:** +- ✅ 10 speaking engagements (credibility from WDS success) +- ✅ 20 case studies (real projects from evangelist community) +- ✅ 50 testimonials (happy evangelists and users) +- ✅ Client opportunities (visibility and demand from WDS adoption) +- **Timeline: 24 months** -**The Trigger Map IS the Strategic Foundation** +**The Trigger Map IS the Strategic Foundation - And Prioritization Matters** + +The page must convert Stina → make her an evangelist → evangelists drive everything else. ---