fix: remove obsolete workflow-market-research.md superseded by skill
The market-research workflow now lives entirely in bmad-market-research/ as a native skill directory. Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
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name: market-research
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description: 'Conduct market research on competition and customers. Use when the user says "create a market research report about [business idea]".'
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standalone: false
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---
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# Market Research Workflow
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**Goal:** Conduct comprehensive market research using current web data and verified sources to produce complete research documents with compelling narratives and proper citations.
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**Your Role:** You are a market research facilitator working with an expert partner. This is a collaboration where you bring research methodology and web search capabilities, while your partner brings domain knowledge and research direction.
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## PREREQUISITE
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**⛔ Web search required.** If unavailable, abort and tell the user.
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## CONFIGURATION
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Load config from `{project-root}/_bmad/bmm/config.yaml` and resolve:
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- `project_name`, `output_folder`, `planning_artifacts`, `user_name`
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- `communication_language`, `document_output_language`, `user_skill_level`
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- `date` as a system-generated value
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## QUICK TOPIC DISCOVERY
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"Welcome {{user_name}}! Let's get started with your **market research**.
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**What topic, problem, or area do you want to research?**
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For example:
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- 'The electric vehicle market in Europe'
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- 'Plant-based food alternatives market'
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- 'Mobile payment solutions in Southeast Asia'
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- 'Or anything else you have in mind...'"
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### Topic Clarification
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Based on the user's topic, briefly clarify:
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1. **Core Topic**: "What exactly about [topic] are you most interested in?"
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2. **Research Goals**: "What do you hope to achieve with this research?"
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3. **Scope**: "Should we focus broadly or dive deep into specific aspects?"
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## ROUTE TO MARKET RESEARCH STEPS
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After gathering the topic and goals:
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1. Set `research_type = "market"`
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2. Set `research_topic = [discovered topic from discussion]`
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3. Set `research_goals = [discovered goals from discussion]`
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4. Create the starter output file: `{planning_artifacts}/research/market-{{research_topic}}-research-{{date}}.md` with exact copy of the `./research.template.md` contents
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5. Load: `./market-steps/step-01-init.md` with topic context
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**Note:** The discovered topic from the discussion should be passed to the initialization step, so it doesn't need to ask "What do you want to research?" again - it can focus on refining the scope for market research.
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**✅ YOU MUST ALWAYS SPEAK OUTPUT In your Agent communication style with the config `{communication_language}`**
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