diff --git a/docs/method/phase-1-product-exploration-guide.md b/docs/method/phase-1-product-exploration-guide.md index 329afcc61..85eb09eb1 100644 --- a/docs/method/phase-1-product-exploration-guide.md +++ b/docs/method/phase-1-product-exploration-guide.md @@ -23,11 +23,8 @@ Your Product Brief includes: - **Solution Approach** - The "how" that enables development - **Success Criteria** - The "what" that measures progress - **Market Positioning** - How you're different (optional: ICP framework) -- **Strategic Context** - Business goal, target group, and driving forces as a benchmark -**Strategic Context (Step 4):** - -After capturing your vision and positioning, you'll establish a strategic context — identifying your primary business goal, target group, and their driving forces. This serves as a benchmark for all subsequent discovery work. If anything contradicts these during discovery, either the strategic context needs refinement or the finding doesn't serve your strategy. +Phase 1 captures a casual, conversational understanding of the business — who the users are, what the goals are, what the product should do. The deep strategic analysis (personas, driving forces, prioritization) happens in Phase 2: Trigger Mapping. --- @@ -44,8 +41,7 @@ flowchart TD SIMPLE --> DONE([Phase complete]) - VISION --> CONTEXT["Strategic Context\nBusiness goal, target group,\ndriving forces\nStep 04"] - CONTEXT --> BRIEF["Product Brief\nBusiness model, users,\nsuccess criteria, constraints\nSteps 05-12"] + VISION --> BRIEF["Product Brief\nBusiness model, users,\nsuccess criteria, constraints\nSteps 05-12"] BRIEF --> CONTENT["Content & Language\nPersonality, tone, SEO,\ncontent structure\nSteps 13-18"] CONTENT --> VISUAL["Visual Direction\nInspiration, brand, style,\nlayout, imagery\nSteps 19-26"] VISUAL --> PLATFORM["Platform Requirements\nTech stack, integrations,\ncontact strategy, multilingual\nSteps 27-32"] @@ -62,7 +58,7 @@ flowchart TD 3. **Visual Direction** — brand, style references, layout, imagery 4. **Platform Requirements** — tech stack, integrations, multilingual -**Strategic Context** (step 04) establishes the primary business goal, target group, and driving forces early — serving as a benchmark for all remaining discovery. +Phase 1 captures casual business context. Deep strategic analysis (personas, driving forces) is done in Phase 2: Trigger Mapping. --- @@ -152,7 +148,7 @@ You don't need polished answers. The conversation will help clarify everything. Your Product Brief enables: -- **Phase 2: Trigger Mapping** - Deeper into user psychology with your strategic context +- **Phase 2: Trigger Mapping** - Deep user psychology (personas, driving forces, prioritization) - **Phase 3: UX Scenarios** - User journeys grounded in your vision - **Phase 4: UX Design** - Design work grounded in strategic purpose diff --git a/docs/method/value-trigger-chain-guide.md b/docs/method/value-trigger-chain-guide.md index b77374910..d08a86ba1 100644 --- a/docs/method/value-trigger-chain-guide.md +++ b/docs/method/value-trigger-chain-guide.md @@ -1,9 +1,11 @@ # Value Trigger Chain (VTC) -**Deprecated** — The VTC concept has been replaced by the Trigger Map's built-in strategic context. +**Removed** — The VTC concept has been removed entirely. The VTC Workshop and all related files were deleted in v0.3.0. -When you need quick strategic grounding without a full Trigger Map, use a **slim Trigger Map** instead — define the business goal, target group, and their driving forces directly. This provides the same strategic context without introducing a separate concept. +When a scenario or content piece needs strategic context, reference the Trigger Map directly — pick the relevant business goal, persona, and driving forces from the Trigger Map (Phase 2). + +Phase 1 (Product Brief) is casual business discovery. Phase 2 (Trigger Mapping) is where strategic analysis happens. There is no separate "VTC" concept. See: -- [Phase 2: Trigger Mapping Guide](./phase-2-trigger-mapping-guide.md) — full or slim Trigger Map -- [Phase 1: Product Exploration Guide](./phase-1-product-exploration-guide.md) — strategic context step +- [Phase 2: Trigger Mapping Guide](./phase-2-trigger-mapping-guide.md) — the Trigger Map Workshop +- [Phase 1: Product Exploration Guide](./phase-1-product-exploration-guide.md) — casual business discovery