# Scenario Initialization Guide

**From Trigger Map to first sketch**

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## Purpose

You've created your Trigger Map. Now: **What should you start sketching?**

This process helps you identify:

- The core feature to design first
- The natural starting point
- The user's mental state
- The shortest path to mutual success

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## The 5 Questions

### [1. What Feature Delivers Value?](01-feature-selection.md)

Which core feature serves your primary target group?

### [2. Where Do They Encounter It?](02-entry-point.md)

Where does the user first come into contact with your solution?

### [3. What's Their Mental State?](03-mental-state.md)

How are they feeling at this moment?

### [4. What's Mutual Success?](04-mutual-success.md)

What does winning look like for both business and user?

### [5. What's the Shortest Path?](05-shortest-path.md)

Minimum steps from starting point to mutual success

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## Examples

### [E-commerce Example](examples/ecommerce-example.md)

Sales-driven transparent purchase journey

### [SaaS Example](examples/saas-example.md)

Subscription-driven frictionless onboarding

### [Service Booking Example](examples/booking-example.md)

Appointment-driven trust-building flow

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## Next Step

Once you have clarity on all 5 questions, **start sketching the journey.**

Each sketch serves the path from trigger to mutual success.

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[← Back to Business Model Workflow](../README.md)
